Tuesday, April 21, 2015

GoodReads Testing Sponsored Books

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GoodReads started testing sponsored books in different areas on the site—you might have seen the sponsored book at the top of the recommendations page recently. In the near future these will be available to all users and there is no way to turn them off. The only option you will have is to flag a book as “not interested” and a new title will take its place.

Many longtime users of GoodReads are not very keen about more advertising infiltrating the platform. Becky lamented  “Because there’s just not enough advertising to us already. Banners, and sidebar ad, sponsored ads in the sidebar, bookpage ads, and mandatory sidebar “editorial” content, update feed “editorial” content, and probably more that I’ve forgotten, and now this. I’m starting to feel like nothing more than a wallet.”

I think GoodReads is trying very hard to monetize the site and implement broad book campaigns to try and get people to buy the title. Whenever a user purchases a title from Amazon, GoodReads earns a commission.  It is no small wonder they are trying to force books down our throats.

GoodReads Testing Sponsored Books is a post from: Good e-Reader

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