Would you pay $260 for an e-ink bracelet that could display images that you uploaded yourself? What if I told you that that it did not even have to be plugged in to be recharged? Tago is hoping that you answered yes to both questions.
The Tago Arc is an E Ink fashion accessory that can be customized to look exactly as the user desires, and never needs to be charged. It draws all the required power from the smartphone via the NFC connection during the image transfer. The companion app for Android and iOS will allow users to really customize the overall look and be able to upload a single image or a mosaic.
The bracelet itself will be available with three different trim finishes: silver, gold, and matte black. You’ll need to pledge $199 on Indiegogo to get the “real early bird” version, which will begin shipping to backers this upcoming December and the final retail version will cost $260
Saturday, February 14, 2015
While digital replicas are still a viable option for certain titles, more and more publishers are exploring the options that wholly digital issues can offer. As reported last week, some publishers are even considering the merits of a separate cover for a digital edition, rather than a “shrink it and pixelate it” version of the print cover. These print covers were meant to shout out to consumers from the newsstand, where a digital cover can be far more informative and interactive.
In an article by Seb Joseph for TheDrum.com, the statistics demonstrate the popularity and reactions to stand-alone digital concepts from magazine publishers.
“Digital circulation rose in the last six months of 2014, up 89 per cent period-on-period. The dramatic rise is due to the number of brands that reported digital editions in the period increased to 215 from 92 last summer.
“Many percentage increases that at first glance seem clear winners, on closer inspection only represent a small number of issues downloaded due to the small base. Of those brands that had reported digital numbers for both periods, a fifth (45 ) saw declines, a trend indicative of the multitude of ways people are now consuming content from their favourite magazines.
“The Economist continues to lead in digital growth, with a huge jump of 129 per cent over the last six months in the UK.”
One of the key drivers of innovation in digital publishing has been the demands of advertisers for metrics on how readers engage with their ads. Digital publishing solutions providers have been able to demonstrate this engagement with user data. Another force behind the wider adoption of digital titles has been the abundance of tablet or device based reading options provided by subscription apps like PressReader or Zinio; these models have allowed consumers and organizations alike to offer the value-added feature of unlimited reading for a low monthly fee.