Tuesday, April 22, 2014

Sony 13.3 inch e-Reader Engaged in Pilot Program in Hollywood

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The Sony 13.3 inch e-reader, otherwise known as the Digital Paper is hitting the US in MAY. In order to build hype around the $1100 PDF Reader Sony has signed an agreement with Ease Entertainment to have it used in the production process of Hollywood films.

Starting in May, the pilot will be conducted in collaboration with Ease Entertainment, a leading payroll and accounting company serving the motion picture and television production industries. Ease Entertainment will bundle Digital Paper with its Digital Start Paperwork, resulting in significant time-savings and increased efficiencies for studios and production companies.

“Storytelling is a global business,” said Glenn Gainor, President of Production for Screen Gems, a Sony Pictures Entertainment division. “I travel the globe scouting locations, visiting sets and overseeing production teams. Sets have traditionally been buried in paper, from scripts, call sheets, production notes and more. I’ve been testing Digital Paper for months and now I can’t imagine myself being without it. I can now keep ideas, notes and other great ideas in one device.”

According to Ease Entertainment, critical aspects of the entertainment industry such as production management and corporate oversight have significantly lagged in the adoption of new technologies that can offer considerable economic and operational benefits.

“We are committed to taking what is still a ‘paper and file box’ industry and moving it into the current generation of tools, a key part of which is Sony’s Digital Paper,” said Michael Rose, Chairman and CEO of Ease Entertainment. “The combination of our technologies will substantially streamline and improve the onboarding process, which will ultimately lead to reduced production costs. The uses in and around a shooting set, within production offices and at the corporate and legal level, are countless: enhanced regulatory compliance, fewer errors, reduced environmental impact and an increased level of efficiency.”


Sony 13.3 inch e-Reader Engaged in Pilot Program in Hollywood is a post from: Good e-Reader

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