Random House Launches BookScout Mobile App

Random House has spent the last five months, developing their new eBook discovery engine, BookScout. One of the most notable features of the service is that it does not put an emphasis on titles issued by Random House, but all publishers. Today, Random House announced that it has issued a new mobile version of their Facebook App and it actually works fairly solid. Since BookScout's launch this January, the number the people using the app has more than doubled to over 6,000, primarily in the United States and as far as Canada, the United Kingdom, Germany and India. BookScout continues to see a high engagement rate with over 80,000 actions taken in the app, creating 1.3 million stories shared on Facebook. The app currently includes over three million titles across all publishers. "People love to talk about books at any time and in any place. With this in mind, we made BookScout accessible everywhere and on every device," says Amanda Close, Random House’s Senior Vice President, Digital Marketplace Development. "Now that BookScout is fully mobile accessible, our focus will turn to creating fun, fresh ways to share book recommendations and help connect readers. This includes new reading recommendations from our editors across all publishers, and additional social-sharing features within the app." Random House Launches BookScout Mobile App is a post from: E-Reader News

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