| When authors do promotional tours or want to send copies of their eBooks to online reviewers or friends, things get difficult. Often, these promotional ARC editions do not have DRM, which make it fairly easy to pirate. HarperCollins has revealed a new program, that simplifies the process. The new eInsider program is a new initiative by HarperCollins that will allow authors to send out samples, or the full edition of the book. Authors belonging to the publishing label will get a set of unique codes that can be redeemed for the entire eBook and can only be used once, before they expire. This puts a bit more power into the authors hands, to share their digital edition with whomever they want. The eBook they share, is fully encrypted with Digital-Rights-Management, which prevents other users from being able to view the book. "Until now, providing secure digital copies of ebooks directly to authors was difficult," HarperCollins CEO Brian Murray said in a statement. "The eInsider program and platform allows us to distribute secure ebooks to authors, reviewers, bloggers or any other influential readers in the same way we have always distributed promotional print books at industry fairs and author events." In order to redeem the full copy of the eBook you have to visit e.hc.com and follow the instructions on how to get the digital edition. The books themselves are in EPUB format, and should be compatible with every Adobe certified e-Reader or on your PC. I think this is a great move, and really gives authors the ability to assist with their own promotion, without needing to rely on the publisher or agent to distribute review copies of their books to fellow authors, journalists or their favorite book review website. HarperCollins Launches eInsider Program for Free eBooks is a post from: E-Reader News |
Wednesday, May 29, 2013
HarperCollins Launches eInsider Program for Free eBooks
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