Baker & Taylor Works with Bookmasters, Offers New Services

In a wildly changing industry like publishing, companies–even those whose names go back decades and who are considered some of the mainstays of books–have to be able to evolve and adapt, or risk falling by the wayside. With both confirmed and rumored mergers among some of the largest publishers in business, other companies are looking to form alliances that will strengthen their standing in the market. Baker & Taylor, the world’s largest book distributor, announced today that it has bought publishers services provider Bookmasters. this acquisition will help place B&T in a stronger position to reach out to publishers as a one-stop option for their titles. “Baker & Taylor is excited to offer our publishing partners the unique benefits and value of Bookmasters’ suite of services. The book industry is going through periods of unprecedented change with the migration to digital. We see remarkable opportunities for the entire publishing supply chain to reduce costs while improving service levels to customers,” said David Cully, President of Retail Markets and Executive Vice President of Merchandising for Baker & Taylor. Cully, whose role will be to reach out to clients on behalf of Bookmasters, told Publisher’s Weekly that this is a great opportunity for both companies. "This partnership enables us to go from zero to 60. Baker & Taylor is excited to offer our publishing partners the unique benefits and value of Bookmasters's suite of services. This is a real complement. We've offered so many services to our retail, education, and library partners. We thought it was time to offer a complete suite of services to our publishers as well." Both Baker & Taylor and Bookmasters are both owned by investors through the private equity firm Castle Harman, Inc., based in New York. As such, a partnership to increase their brand while offering a new suite of services is only one way to stay afloat in an industry undergoing so much progression. Baker & Taylor Works with Bookmasters, Offers New Services is a post from: E-Reader News

URL: http://goodereader.com/blog/electronic-readers/baker-taylor-works-with-bookmasters-offers-new-services/?utm_source=rss&utm_medium=rss&utm_campaign=baker-taylor-works-with-bookmasters-offers-new-services