Amazon Launches Indie Gaming Store

Amazon's Digital Video Game Store has a new interesting category, the Indie Game Store. This section will host games developed by independent developers who have never experienced much exposure. The developers will also benefit from the “Indie Spotlight,” along with a host of other features, all aimed at ensuring the developers get noticed. These include Q&A sessions, interviews, and biographies of the game developers on a weekly basis. "It's hard to get noticed, though. If you’re an indie game developer, it’s usually a headache to get your game in front of people, both gamers and reviewers. Amazon recognizes this. As part of our commitment to independently developed games, Amazon is launching the Indie Games Store, a new category on Amazon in the Digital Video Games Store, designed specifically to address this problem," said Amazon's Peter Heinrich. Amazon also plans to offer deals called “Indie Bundles” to keep consumer interest going. These special bundles will cost just $9.99 and can include up to 10 games. Users will also be provided with free games with the purchase of another. The special deal can be purchased from now until July 17th. Indie Games is also entirely developer oriented, in that all of the proceeds from the sales go to the game makers. However, the games are only compatible for Windows right now, though more platforms are expected to be included at a later date. Amazon also intends to involve the users in a big way, as they get to say which game gets the focus for a specified amount of time as part of the Indie Gamer's Choice program. Two games will be pitted against each other and the users’ votes will decide which game gets featured at the store. Currently, the store can still be considered to be at a nascent stage with just about 200 titles to choose from. However, the numbers will go up soon, though the indie developers will have to get their games approved to get featured at Amazon. All in all, a nice development which will pit the online retailer against the likes of Steam and Humble Bundle, two of the biggest names in the field of online gaming. Amazon Launches Indie Gaming Store is a post from: E-Reader News

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