Wednesday, December 17, 2014

Another way to reach and engage new users

If you visited overdrive.com over the weekend you may have noticed that the website got a makeover. Now users can engage with their libraries instantly. When new users go to the website now the first thing they'll come across is the ability to locate their library and its digital collection. When they click the "Find libraries near you" button the website will show a map of the closest libraries. Users can also choose to find libraries by zip code.

 

map

 

Manage your library information and add social links

When users select their library, they will be shown a link to the digital collection. Libraries can add various social links as well to provide map 2deeper engagement with patrons. To add social media pages, library card information and even a donation link simply follow these directions:

  1. Log into OverDrive Marketplace. If you don’t have access, please contact your library’s OverDrive administrator.
  2. Select your library or school name in the upper-right corner and then select Library information (or School information).
  3. In the new window, select your library or branch name, then add or edit the information that you’d like displayed in the OverDrive app and on OverDrive.com. You can also set the default information for all members and branches by selecting “Set Defaults.” Be sure to keep this information up to date at all times.
  4. Save and verify your information.

On overdrive.com users can also check out the new Explore page to browse numerous collections and sample titles just like in the physical library. These updates are designed to drive new patrons to your digital collection and help you better engage with them. With all the new improvements at overdrive.com be sure to update your collection to accommodate the influx of new customers. Don't forget about our Holiday Spectacular Sale going on right now as well. This is the perfect time to add new titles to prepare for the holiday surge in traffic!

Adam Sockel is a Marketing Communications Specialist with OverDrive

 

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