CNET Transcends Digital into Print

CNET has been a mainstay of digital news, video and podcasts that covers the entire tech world since 1994. Whenever there is a big launch from Apple or Amazon these guys are on the front lines giving the complete lowdown. The company is transcending the digital realm and is going to be releasing an annual print edition. CNET Magazine, a quarterly, will retail for $5.99 at all the usual outlets. The first issue landed Monday with LL Cool J on the cover. Stories will range from thought-leader profiles to hands-on solutions to thorny tech challenges, the company says. CNET will move 200,000 copies and says all the content between its covers will be original and specific to the magazine, rather than being borrowed from the website. “The future for this brand is multiplatform,” said Jim Lanzone, president and chief executive of CNET parent company CBS Interactive. “We know the audience wants to experience CNET in multiple ways. This is a project we talked about for a number of years, and it got momentum in 2013, the best year in the history of CNET.” It will be interesting to see how well the CNET magazine does on the shelves. It does enjoy a ravenous following and might be an impulse buy when you are browsing the local stand at the drugstore, supermarket or bookstore. CNET Transcends Digital into Print is a post from: Good e-Reader

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