Wednesday, June 5, 2013

Sony Launches House of Fiction Family Trees on Reader Store

Family-Tree-Screen-Shot

Sony is aiding ebook discovery in its Reader Store with the new Fiction Family Trees program. It basically mashes two genres together and, via a heavy graphical aid, determines what you should read next. There is a ton of synergy between the way Sony presents this ebook discovery tool, blending it with the traditional infograph.

Sony said in a statement, “To use the Family Tree, just trace the lineage to find out which new voices we’ve noticed have similarities to some of the greatest reads of our time. Each of the families combines our favorite attributes of bestselling books—voice, characters, setting, style, etc.—and guides readers to a new book they may not have otherwise found.”

Every week Sony will launch a new Family Free, the next one will merge Romance and SCI-FI. I think this is a neat move by Sony to do something no other ebook store is really doing. The essence of the program is to take people out of their genre specific comfort zones and maybe introduce them to a brand new author.

Sony Launches House of Fiction Family Trees on Reader Store is a post from: E-Reader News

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