Friday, June 7, 2013

PressReader Makes Digital Newspapers Social

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NewsPaperDirect has brought new social functionality to its seminal PressReader application for iOS today. Digital subscribers can now comment on newspaper articles and interact with each other. Traditional newspapers are mainly a quiet, solitary experience, and if you really want to make your viewpoint known, you have to write an editorial. No longer, as you can easily comment on any one of the company’s 1,000 newspapers that carry and make your viewpoint known.

Not only has PressReader introduced new social commenting, but it also implemented a support and oppose button to each article. You can let people know how you feel about a particular story or even oppose someone’s comment.

Finally, it has enhanced the ability to search for a specific newspaper publication, instead of having to manually browse for your particular publication. There is also the ability to search for newspapers based on particular keywords, which is useful if you are traveling abroad and want to see what’s happening in the city you are visiting. For example, I can search for New York, and see all the local papers that are available from that particular city.

I think the ability to bring more social interactions to thousands of newspapers to be fairly compelling. Sure, some existing digital editions like The Guardian allow you to do this on their website, PressReader brings it to thousands that would normally never allow people to comment on their various articles. Regrettably, all of these new features are only on the iPad and iPhone right now, but hopefully they are pushed to Android and other platforms soon.

PressReader Makes Digital Newspapers Social is a post from: E-Reader News

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